Cap Vermell

BRAND DEVELOPMENT


IDEA

"Cap Vermell Estates“ represents a villa and resort concept for those who have left the struggle to make ends meet way behind them and are able to afford an exclusive third property in one of Mallorca’s most beautiful regions. The claim "ZERO GRAVITY LIVING“ developed by the Agency is suggestive of a weightless lifestyle surrounded by nature, accompanied by all the amenities of a 5-star superior hotel consisting of 75 villas designed by star architects and a deluxe resort in the middle of a nature reserve. "Neues Fürstentum Brand Agency" created a congenial brand environment in connection with a completely new communications approach that enables a very direct dialogue with potential clients.